Striped Cat Studio

About

Not a design studio taking clients: a publication and a kit for people who run a studio of one, written by people who run one.

The studio in late afternoon: the desk under the sash window, the pinboard, the bookshelf and the tabby asleep in a patch of sun on the floor.

Striped Cat Studio is a publication, not a design studio: we don’t take client work, and there’s no portfolio here. The name is the kind a studio of one gives itself, which is who we write for.

Staying small is the plan, not a phase on the way to an agency, so the advice is about charging properly, choosing clients well and taking real time off. The sections run from going freelance through pricing, clients, branding and marketing to the software and the desk. The Studio Kit holds the paperwork those articles keep mentioning, and Tools lists the software worth paying for at a single seat.

When a question needs a lawyer or an accountant, we explain how it works and say so.

The people who write it are on Authors, and Contact reaches all of them.

Who writes it

Corinne Halvorsen

Editor and lead writer

Has run a one-person graphic design studio for fourteen years, from the first quote to the final invoice.

Jonah Petrakis

Tools and marketing writer

A freelance designer-developer who builds portfolio sites and newsletters for illustrators, photographers and other studios of one.

Founded
2026
All authors

What we cover

  1. Freelancing

    Going freelance and staying freelance: the decisions, structures and habits of working for yourself, for creatives leaving a job or years into it.

    4 articles

  2. Pricing & Money

    What to charge and how to get paid: rates, quotes, invoices, taxes and an irregular income, for creatives who send their own invoices.

    10 articles

  3. Clients

    Finding the right clients and working with them, from the first inquiry to the final file, for studios that want fewer, better clients.

    5 articles

  4. Creative Software

    The software a creative studio works in, compared for a single seat and a small budget, for designers, illustrators, photographers and writers.

    3 articles

  5. Branding & Portfolio

    How a studio presents itself: its name, identity, website and the case studies that win the next client, for creatives selling their own work.

    5 articles

  6. Marketing

    Getting found by the right clients without becoming a full-time marketer: email, social, search and referrals for a studio of one.

    22 articles

  7. Studio Setup

    The room, the hardware and the apps that keep a one-person studio running, from the desk and the screen to backups and time tracking.

    2 articles